The troubled economic times we are in now has caused a down turn in profitability in the real estate market. More houses are for sale with fewer qualified buyers. Many of these houses are being marketed at a significant price reduction to try and move them. There are much stricter lending policies in place reducing the number of qualified buyers.
How can YOU have these qualified buyers come looking for you instead of the other realtors in your market?
Attraction Marketing
What is Attraction Marketing?
Attraction Marketing is a system of bringing people to you without actively seeking them out. Now instead of you clamoring for that next hot lead or waiting by the phone for someone to call that might want to list their house– they seek you out. (more…)
For investors, acquiring pre foreclosure properties can have very profitable returns. A seasoned investor knows that there are many advantages in buying such properties. They are a bargain in essence, and it’s no wonder that many people looking to start their investments in the real estate industry consider pre-foreclosure property their stepping stone.
When you say pre-foreclosure, this term technically means the very first step the property passes through before foreclosure. During this time, homeowners must make the decision on whether or not they pay to keep their homes. If a homeowner has only become delinquent once or twice and the amount is fairly small and can easily be paid off, then they most likely choose to keep their home but if a homeowner, by some unfortunate event, cannot keep up with the monthly mortgage then they will likely sell. They then will look for buyers to buy their home for a lower amount than market value but enough to get them back on their feet once their financial dire is over. (more…)
Illinois provides an excellent landscape for first time home buyers with its largely diverse towns and cities as well as the dramatic changing seasons. Thousands of people relocate to Illinois every year in the hopes of enjoying all the benefits of living in the Midwest.
And for those looking to plant their roots in Illinois, there are also many opportunities for first time home buyers in Illinois. Depending on your desires and needs, there are homes of all kinds ready for the picking. In addition, for those craving the city life, Chicago is just a few hours from virtually any city in Illinois. (more…)
With all the challenges today’s real estate agent faces, you need to use every tool at your disposal just to stay in business. Technological advances in the last ten years have completely changed the way agents need to run their business and if you are not changing with the technology, you are being left behind.
One thing that no agent can possible be without is their own website. This does not mean an extra page or two on your brokers’ site. It means your own personal site that is all about you and what you can bring to your clients. Your broker information will naturally be on there, but the site is designed and paid for by you. Do not forget to make sure the domain is in your name in case you change broker affiliations as well. (more…)
Everyone knows direct mail is a viable method to generate motivated seller leads in your real estate investing business. So, all real estate investors are making plenty of money on leads they get from direct mail, right? Wrong!
If you’re doing direct mail, there are two critical factors that real estate investors need to be aware of in order to make their mail campaign a success. If you whiff on these two, you will end up costing yourself a lot of money (and time)! (more…)
