Three Key Evaluations When Hiring A Buyer’s Agent

Champion Lead Agents don’t have unlimited hours to evaluate Buyer’s Agent candidates. An effective, simple system must be developed to separate the wheat from the chaff in candidates. It’s also a lot more complex and difficult to bring them in for a few days for a trial run like you might with an Administrative Assistant you are considering hiring. You can see how an Administrative Assistant will perform in a few days. It will take you weeks to see results from a Buyer’s Agent.

Since my belief is that Buyer’s Agents must engage in prospecting and lead follow-up consistently, the profit for the team is contained in the segments of business that are created by the Buyer’s Agents from working with your inventory of homes. It’s from the ad calls, sign calls, open houses, and call capture return calls. It’s also contained in their prospecting for referrals from their sphere, current clients, and past clients. Any Buyer’s Agent can convert the leads that are handed to them on a silver platter by the Lead Agent. The real question that must be answered is what they will do in these other areas? (more…)